An Introduction to “Bluey”!

This week, we are highlighting the global phenomenon “Bluey”! With the new “Bluey’s Wild World” event at Disney Parks starting May 26th and the highly anticipated LEGO launch in June, a massive wave of merchandise is currently being released in the US.

Featured Bluey Exclusive Trends & Items

Here are the top three trends and items currently “expected to sell out” at major US retailers:

• Disney Parks Exclusive Collection: Ahead of the late-May event, exclusive apparel and accessories have launched. High-demand items include character plushies with Mickey Mouse ear headbands and Disney-branded backpacks.
• LEGO Bluey Pre-Orders: Details for the new sets launching June 1st are out, and pre-orders have begun. Certain sets are already high-priority targets and are expected to sell out before the official release date.

US Store Exclusives: Major retailers are dropping exclusive items like the Walmart “Supermarket Playset” and the Amazon “Hasbro Trouble: Bluey Edition,” which are only available through specific US platforms.

🛍️Top 3 US Platforms to Snag Authentic Bluey Merch

To secure the latest US-exclusive drops and official gear, these three platforms are your best bet:

Amazon US：The source for “Amazon Exclusives” like the Heeler Family plush set and themed board games.

Walmart：Features unique exclusives like the Supermarket Playset and is a prime spot for popular toy clearance.

Disney Store (US)：The official source for US Disney Parks merchandise and the newest apparel hitting shelves this spring.

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